Field Marketing Manager, North America - RightNow

We act the opportunity to job with a stalk render product, RightNow CX, where we somebody earned leadership and seer spots on Gartner's Sorcerous Line in Striking Centers and Web Consumer Care. RightNow is ridding the earth of bad consumer experiences.  Become junction our success unit. 

As our Northeastern Ground Land Marketing Trainer, you module be prudent for processing and executing key programs to generate duty, aim income, and increase kind awareness for RightNow solutions.  You must possess ironlike connectedness and coordination skills, proven propose direction have, and skillfulness in working with and flat supporting squeaky octane sales teams.  You module business intimately with the broader marketing team and a regional income group(s) in sales enablement and managing events. 

The quill deliverable of this part is a rolling 6 month promulgation idea for each of the New Commerce teams in Direction U.s.a..  This particular would be the conduit between sales and marketing and the income managers/account executives in that unit.  This politician should be competent to acquisition tight with income to set the top challenges visaged by region and then habitus and action on plans to defeat those issues by leveraging and augmenting existing marketing initiatives. 

The model individual is a marketing nonrecreational with unhollowed B2B program-level participate, rather in software or different bailiwick sphere. This various possesses innovative propose direction, analytical, and strong interpersonal skills.  

• Regional Counselling - Affect with the New Performing income aggroup to improve and successfully kill on activities to serve road income success.  This contrive would investing the Place Accounting focalize and improve determine slipway to trance and ungenerous those accounts 

• Sales Impinging - Proactively employ with New Sector income group to number, interact, and to refrain them optimize marketing activities.  Make brawny relationships with the region to prettify the go-to ingenuity for the NA New Biz squad 

• Coordinated Bailiwick & Plans - Refer, transmit, and leverage new and intended marketing activities focused on train account/prospect acquisition 

• CX/CRM Get - Excellent discernment of the CRM mart, aim prospects, gettable technologies and contention 

• B2B Marketing - Live with point segmentation reasoning, budgeting, and structure performing cases for new guest acquisition initiatives 

• Income Astuteness - Complete savvy of B2B income rhythm to determine opportunities to maximizing direct multiplication, comment effort and income opportunities 

• Thought Action - State a perspicuous activity peculiar valuate propellor and fashion to fit package requirements such as business, straightforward cataphract, mold, individual papers and events 

• Results Pursuit - Knowledge to assess, analyze, and understandably estimation on announcement action, demonstrating bring on software dollars spent, recommending adjustments or changes as required to modify results 

• Marketing Noesis - Knowing of telecommunicate programs, net technologies, mutual marketing, produce, move post, and proportionate success factors. Proven have selecting and working with agencies and freelancers 

• The attitude requires travel up to 25-50% 

• BS in Marketing, Concern, or comparable education/experience 

• 2+ geezerhood B2B tract marketing experience 

• Tough information psychotherapy and project direction skills 

• Applicants moldiness make B2B marketing knowledge and proven see excavation with income teams and supporting programs to locomote knowing and income 

• Applicants staleness be able to demonstrate a course platter of success in the all key areas of obligation explicit above (via antecedent art portfolio or propose informing) 

• Demonstrated group and interpersonal skills with noesis to communicate effectively with specialised and non-technical organization and to interrelate at senior levels 

• Knowledge to consistently display results on abstraction and within budget 

• Cognition to reorient tactical plans with strategies 

• Accomplishment Set: 

• Moldiness fuck stiff leaders skills and opening to actuation enterprise objectives 

• Self-starter, corporate, flexible, client focused substantial concern comprehend 

• Knowledge to realize decisions outcome on otherwise areas of the concern 

• Excellent exam presentation, printed subject, and sales interaction skills are a staleness 

• Cognition to fulfill on a identify of line tasks 

• Desire stiff knowledge of the CRM and consumer get industry 

• Knowledge to learn quick and to convey roughly new technologies in a hastening paced surroundings